Boosting Sales Efficiency With Salesforce Engage

In the digital world, making a fast first impression is more critical than ever. But if that impression is uninformed or improperly-timed, it can backfire and reflect poorly on...

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Spotlight: Jarylle Montevirgen, Copywriting Intern

My Experience as a Copywriting Intern at TTPM It's my last week here at TTPM, and here are my final thoughts: On content… I have written several pages of content for our...

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What Does it Take to be a Marketing Automation Expert?

Marketing automation is this new tool that thousands of companies are now using, but are they using it correctly?  According to Sirius Decisions, over 40% of marketing automation users...

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What is Account-Based Marketing?

If you are considering account-based marketing, this is a must read! ABM is making its way as a B2B marketing trend, and it's crucial to know these basics. Getting Started with...

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Plans For Your Marketing Budget

What is your digital marketing strategy? According to a 2015 survey, 80% of digital marketing executives at B2B and B2C companies plan to increase their digital marketing budgets over...

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Email Marketing: What Not To Do

Six Email Worst-Practices: How to Send Your Emails to Your Customer's Trash You've Got (Tons of) Mail More than 205 billion emails are sent out every day; email is the glue...

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Marketing Automation for SMBs

Marketing automation is essential to business growth and success.  It can be used to manage multiple channels like social media, email marketing, and content marketing more efficiently. You should consider...

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Let’s Welcome Our Newest TTPM Team Member!

At TTPM, we know that even the most experienced professionals can learn something from the fresh insights of an employee who is coming to the field straight out of...

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Data-Driven Marketing Is Driving More Revenues

Spending on data-driven marketing efforts is also going up Original article posted on eMarketer Marketers put more dollars behind their data-driven marketing efforts, and saw revenue gains, between Q1 and Q2...

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To The Point Marketing Agency in Partnership Accord with Pardot

Exeter, N.H., Jan. 20, 2016 - To The Point Marketing Agency (TTPM) is now a Certified Agency Partner with Pardot, the leading marketing automation software provider, under a long-term...

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Say Hello to Our Awesome New Director of Partnership Development, Kate Politano

Whether it’s dancing or playing bridge, politicking or practicing law, good partnerships are the ultimate secret to success. Public relations and marketing certainly fall into this category, too, and...

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Actionable Data: The Marketing Hero’s Sidekick

On a moonlit night, a silhouette is perched on a rooftop, surveying the streets below. Suddenly, their target appears! The figure winds up and hurls a crumpled paper at...

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Facebook Leads the Pack in Social Media

The verdict is in! Facebook and Pinterest earn the highest scores among marketers for the greatest return on investment on their respective advertising platforms. See the results below: Ad Execs Give...

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No, we are not a software company! (Time to rebrand)

“So, what does your company do?” That should be an easy question with a simple answer… but sometimes we find ourselves rambling on trying to explain. To The Point Marketing...

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To The Point Marketing Agency Welcomes Nations Insurance Solutions

To The Point Marketing Agency is proud to introduce our newest client, Nations Insurance Solutions! Nations Insurance Solutions is a leading Health and Life Insurance Agency committed to offering...

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