You have created this awesome web page, but you’re not getting many viewers. You have tried rewriting content, changing the length, and even redesigning your page, but nothing has...
5 B2B Marketing Hacks for Small Teams
If you are or ever have worked on a small marketing team then you know that nowhere will you find the same kind...
Six Email Worst-Practices: How to Send Your Emails to Your Customer's Trash
You've Got (Tons of) Mail
More than 205 billion emails are sent out every day; email is the glue...
The Top Digital Channels for Generating B2B Leads
B2B marketers say email, organic search, whitepapers, webinars, and LinkedIn are the most effective digital channels/tactics for generating leads, according to recent...
What is marketing automation?
Marketing automation refers to software platforms that allow businesses to more effectively manage marketing tasks such as emails, social media, and others. The software automates repetitive...
Marketing automation is essential to business growth and success. It can be used to manage multiple channels like social media, email marketing, and content marketing more efficiently.
You should consider...
At TTPM, we know that even the most experienced professionals can learn something from the fresh insights of an employee who is coming to the field straight out of...
Spending on data-driven marketing efforts is also going up
Original article posted on eMarketer
Marketers put more dollars behind their data-driven marketing efforts, and saw revenue gains, between Q1 and Q2...
Exeter, N.H., Jan. 20, 2016 - To The Point Marketing Agency (TTPM) is now a Certified Agency Partner with Pardot, the leading marketing automation software provider, under a long-term...
Whether it’s dancing or playing bridge, politicking or practicing law, good partnerships are the ultimate secret to success. Public relations and marketing certainly fall into this category, too, and...
On a moonlit night, a silhouette is perched on a rooftop, surveying the streets below. Suddenly, their target appears! The figure winds up and hurls a crumpled paper at...
The verdict is in! Facebook and Pinterest earn the highest scores among marketers for the greatest return on investment on their respective advertising platforms. See the results below:
Ad Execs Give...
“So, what does your company do?” That should be an easy question with a simple answer… but sometimes we find ourselves rambling on trying to explain.
To The Point Marketing...
To The Point Marketing Agency is proud to introduce our newest client, Nations Insurance Solutions! Nations Insurance Solutions is a leading Health and Life Insurance Agency committed to offering...
Effective email marketing starts with the understanding that you can’t send every campaign to everyone on your list – well, you can, but you shouldn’t. There is just too...
