Salesforce Pardot Implementations

Salesforce Certified Pardot Implementations

So, how do Pardot implementations work?

Pardot Implementations and marketing

Our Agency is uniquely positioned to bridge the gap between CRM and marketing automation software and to carry out a successful Pardot implementations where the value extends beyond the initial onboarding process and into active usage of Pardot to fulfill your marketing needs.

Not every company is the same and we understand that.  For that reason, we offer different Pardot implementations to help fill the specific needs that match your company. Whichever implementation fits your needs, by the end, you will be up and running with your Salesforce Pardot software.

Pardot Implementations:

  1. The Grasshopper
  2. The Jedi
  3. The Archduke
  4. The Clydesdale

The Grasshopper

Training - (6 week timeline)

Get “schooled” by the master, Young Grasshopper. You will be in charge of your destiny by training with a Pardot Certified Specialist spending an hour each week on a webex learning Pardot’s vast capabilities.

A mix of live help and self-directed study is required.

This Pardot implementation is ideal for organizations that have:

  • Technical proficiency and high level of comfort using software.
  • At least one dedicated person that will manage Pardot after the implementation.
  • Technical resources to maintain and build within Pardot after the system is set up.
  • Point person who can devote a minimum of 8 hours a week to training and self-directed learning.

The Jedi

Training & Template Creation - (6 week timeline)

May the force be with you at the end of the journey. A tool, the mouse is. You will learn the basics of Pardot and walk away with a branded landing page or a branded form and email template for you to use to complete your first campaign.

A mix of live help and self-directed study is required.

This Pardot implementation is ideal for organizations that have:

  • Technical proficiency and high level of comfort using software.
  • At least one dedicated person that will manage Pardot after the implementation.
  • Technical resources to run Pardot after the system is set up.
  • Little or limited design/HTML skills.
  • Point person who can devote a minimum of 8 hours a week to training and self-directed learning and self-directed learning.

The Archduke

Implementation/Asset Creation - (4 week timeline)

Your humble servants at To The Point Marketing will set and stand up your instance of Pardot and hand it over to you ready for battle. You will have the tools necessary for you to execute your first campaign in the form of a branded email and a branded landing page template. If you need training on the system, we can add in training on a per hour basis.

This Pardot implementation is ideal for organizations that have:

  • Limited or little technical proficiency and comfort with using software.
  • At least one dedicated person that will run Pardot after the implementation.
  • Technical and marketing support in place that just need the system to be set up.
  • Tight timelines for implementation.

The Clydesdale

Full Marketing Automation Support - (2 Month Maximum)

Think of us as your workhorse. Saddle up, point us in the right direction, and we’ll get you there. To The Point Marketing Agency will implement Pardot and execute your first email campaign. We do all the work and even the creative. You provide the vision and direction on content.

This Pardot implementation is ideal for organizations that have:

  • Organizations that do not have the marketing and technical support.
  • Organizations that may have the budget to outsource their marketing automation efforts for short or long term.
  • Organizations that have a tight timeline.

Migrating to Pardot from another MA system?

If you have already tried a marketing automation system and want to migrate your content and designs to Pardot, we can take care of that for you.

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