About Our Agency

For more than eight years, To The Point Marketing Agency has served as a trusted partner, providing cutting edge, data-driven marketing solutions for our clients. We are a full service, digital and data-driven marketing agency, specializing in CRM and marketing automation management.

Salesforce Registered Consulting Partner

Our services encompass the wide spectrum necessary to design and develop digital marketing strategies, configure and maintain your marketing automation and CRM software, and provide compelling designs and copy for today’s digital marketing campaigns. We are more than just architects of your marketing communication system. We provide you with a comprehensive and engaging marketing strategy which includes:

  • Salesforce and Pardot expertise
  • World-class email prospecting, engagement, and cultivation campaigns
  • Inbound and outbound customer engagement
  • Innovative written and visual content development
  • Database management and analytics

Our objective is to increase your inbound traffic, track consumer behaviors, develop leads, and cultivate those prospects until they are ready to engage. We do it all, including managing the complicated relationships between things like: brand development, CRM and ERP systems, marketing automation, social media strategy, digital advertising placement, and analytics.

Meet Our Team

Our staff includes certified experts in Salesforce Pardot implementations & systems, account management, marketing strategy, content design, and content development.  We are able to plan, build, and manage your entire marketing automation system right alongside your company.

Mary Alice Lapoint - CEO & Chief Strategist

Mary Alice LaPoint

Chief Strategist, CEO

Mark Valerio- Dir, Client Services

Mark Valerio

Dir, Client Services

Leo Roy - Sr. Digital Marketing Engineer

Leo Roy

Sr. Digital Marketing Engineer

Jennifer Hazell - Campaign Manager

Jennifer Hazell

Interim Partnership Development Manager & Account Manager

Mark Mullaney - Digital Designer

Mark Mullaney

Digital Designer

Roger - Configuration Specialist

Roger Detzler

Configuration Specialist

Julie Edminster

Julie Edminster

Salesforce Pardot Consultant & Implementation expert

Deb Moulton - Bookkeeper

Deb Moulton


Julie Edminster

Jarylle Montevirgen

Copywriting Intern

Chris Kramer - Human Resources

Chris Kramer

Human Resources

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